Are You Ready To Make The Next 12 Months Of Your Life The Most Thrilling, Financially Rewarding and Significantly Powerful Result -Producing Time Of Your Entire Fitness Career So Far?

If you are then read on because this page has definitely been written for you, but
a word of warning...

What I'm about to discuss with you, whilst being extremely simple and
amazingly effective does not necessarily imply that it'll all be easy.

In fact, I guarantee you it won't be!

This is definitely not one of those "Listen to this audio program, fill out
these worksheets and you'll see your business grow" type of programs

If you're chosen to join my Financial Fitness Coaching Program, then in the next
12 months you'll be asked to work hard, VERY hard at creating the personal
training business of your dreams. But I promise you this...

In Twelve Months Time You Will HAVE The Personal Training Business Of Your Dreams!

Now, if that last claim just set your `hype' alarms off, then don't panic, this letter is
not going to be one of those sales pages with hundreds of yellow highlights,
thousands of testimonials and a gazillion bonus offers worth $75,000,000 if you
sign up today and today only.

In fact, quite the opposite, I'm simply going to explain about the Financial Fitness
Coaching Program, what it can do to grow your personal training business and
then...

...Do My Very Best To Put You Off Applying For One Of The Twelve Spaces
That I'm Reserving For The Next Generation Of Personal Training Elite

Now, if you've been around internet marketing a while you'll probably now be
thinking that I'm using `reverse psychology' and scarcity to drive up interest.

I'm not!

Whilst those techniques can and do work (I've used `em myself to great effect)
I'm certainly not doing that here. I genuinely want you to think seriously, VERY
seriously about whether or not this program is right for before you commit the
money, time and effort required to join the program.

So, to recap my introduction...

• The Financial Fitness Coaching program will require CONSISTENT work every day for twelve months.
• It's not a passive `drop-in, drop out' setup, it requires commitment on your part to complete the assignments you'll be set.
• It's not cheap. You'll be asked to contribute $10,000 (£5000) toward your future if you want to be invited to join the program.(Payment options available)
• There are no insane guarantees about the program. I'm not promising you 20 times your investment (though I promise you that you'll have earned back your $10,000 by the last day of the program or receive a refund for the shortfall) or your money back.

In Fact, I'm Going To Tell You That At $10,000 This Program Is The Most Expensive AND Demanding Program Of Its Type In The World!

(Seasoned direct marketing experts reading this are now saying "what the hell is this guy doing?... you're supposed to warm `em up before you tell `em the price!" Remember, I don't want to waste your time (or mine) by trying to sell you
something you're not ready for)

So...

How's all this sounding so far?

If you're thinking `I'm too busy already, I'll never find the time' or `I'll never be able to come up with that kind of money' or `I'm not committing to a program that's that expensive and doesn't have a guarantee!' then I consider my job well done, and I bid you adieu and wish for you the very best of success for your future, I truly do.

If you're still with me after what is probably the longest and strangest sales letter introduction in history : ) then I'm sure you're wondering...

"Just What IS The Financial Fitness Coaching Program?"

Dear Personal-Training-Superstar-Of-The Future,

The fact that you're still reading this means that you're willing to work harder, invest more in your future and take more risks in order to build yourself both the personal training business and the life of your dreams.

You're in different league to the 97% of personal trainers who're struggling to get by yet stubbornly resisting taking the steps necessary to create success.

But, you know, if working harder, investing more and taking more risks were all it took to become successful then, to be honest, you'd be a lot further along in business and in life than you are wouldn't you?

You'd be earning what you want to earn, living where you want to live, driving the car of your dreams, taking vacations when and wherever you want to and you probably wouldn't be reading a marketing page from me, hoping to find out how you can achieve all this would you?

It's clear then, that whilst hard work is an important ingredient, it's not the main one.

So What Is?

Well, before I answer that, let me tell you the story of...

"How A DEAD FLY Taught Me The Secrets Of Personal Training Success"

Not that long ago, I was sitting in the reception of one of my personal training studios. It was a nice day so we had the studio door open to let in some `real' air and freshen up the place a little.

As I sat there watching people come in and out for their training sessions I noticed a large, black fly had flown in and after buzzing around for a few minutes and finding nothing of interest, it decided to leave.

It flew right past my head and with a `thump', hit the plate glass window before bouncing off and falling to the floor in a daze.

After a few seconds of circling around on the floor it took off again and took what I can only describe as a 'run-up' (fly­up?) at the window in a greater attempt to get through the barrier that was keeping it from its goal of the outside world.

With an even louder `thump' the fly went down again and spent more time on the floor.

Well, to cut a long story short, that fly got up again and again and again and pounded at that window with all of its might for over 10 minutes before I had to get up and take care of a customer.

About 30 minutes later I sat back down in the same spot having totally forgotten about the fly and went back to my `people watching' when, out of the corner of my eye I saw the fly laying at the base of the window on its back, legs in the air.

It was dead.

Now, usually the death of a fly is not worthy of remembrance but this one I will always remember because its death taught me one of the greatest success lessons I've ever learned and I continue to reap the benefits of its teaching to this day.

What Did It Teach Me?

That Working HARDER Simply Doesn't Work!

You see, in theory, that little fly was doing everything right.

• It had a clearly defined goal − To get out.
• It had passion − It risked and eventually paid with its life.
• It was willing to work as hard as necessary to bring about its goal.

In fact, that little bug kind of reminded me of Me!

Actually, not only did it remind me of me, but of many, great personal trainers

that I'd met who knew what they wanted, had passion and were willing to work as hard as necessary to achieve their dreams but who were, over and over again bashing their heads in on the same invisible barrier that did for that fly.

And whilst it may not have ended in physical death for the trainer (I hope not!), nearly always it ends in the death of their hopes and dreams which, to me at least, is pretty much the same thing.

No, at that very moment it was clear to me that working harder would only ever

take me so far but that, if I were willing to do what the fly and so many other people were unwilling to do, I could achieve far more than I was that time.

All I Had To Do Was...
Change My Strategy!

You see, that's where that little fly had gone wrong and, truth be told, where I had gone wrong so many times, is that it doggedly stuck to the same strategy even once it had failed to work.

Instead of flying 5 feet over to the open door to its freedom and whatever life awaited it beyond that invisible barrier, it continued to bang its head off of the window and, despite the fact that it was giving it everything it had and despite being so close to reaching its goal... failed miserably.

Just 5 feet in another direction would have made all the difference.

What Has All This Got To Do With The Financial Fitness Coaching Program?

Everything!

You see, this program has been designed in such a way that you'll be asked to evaluate, adapt or outright change every single strategy that you've been using up to this point to bring about the results you're experiencing in your life and your personal training business.

In effect, I'm going to ask you to take another direction and look at not only your business and your marketing strategies, but also your life in general and work with you to bring about the changes that'll stop you from `banging your head of the glass' with respect to what you're trying to achieve in life.

"But, I Thought This Was A Marketing Course?"

It's not!

But it does contain tons and tons of great marketing and client attraction strategies to help you grow your business real fast.

"Huh?"

Look, I've done tons of `normal' personal trainer marketing coaching and quite frankly, it sucks!

Most personal trainers who seek me out are simply looking for quick-fixes and `hits' of new clients without ever truly having to change their strategy at all. They learn a bit of copywriting here, a bit of sales there, some website jiggery-pokery and how to get into the press real quick.

Now, there's nothing wrong with any of this as it stands but, well, these are all just `tricks' that anyone can learn but none of them teach you the strategy of success, the `big picture' stuff that guarantees you consistent results. Not the results you're looking for anyway.

If they did, then all of the ebooks you've already downloaded so far would have given you more than enough information in order to create a multi-million dollar empire wouldn't they?

But that hasn't happened has it?

THAT'S why The Financial Fitness Coaching Program Needs A Different Strategy and THAT'S Why I'm Sticking To My Guns And Only Working With People Who're Ready To Learn...

`The Big Picture' For Creating Serious Success From The Ground Up

What's `The Big Picture'?

The big picture is about understanding yourself, your passions, your motivations and developing a clear and detailed understanding of what drives you then taking that and mixing it into a strategy that shows your uniqueness off to those who are most looking for a person JUST LIKE you.

This is far more than developing the USP that we've all heard about as that tends to be more about your product or service whereas `Big Picture' success strategies focus on YOU and the development of your Unique Market Identity.

Think about it...

Most of the super-successful personal trainers you know don't really have a `unique' selling proposition at all.

Most of them are saying very similar, often identical things and yet they're perceived in a very different way to the rest of the industry.

Why?

Because they have a unique market identity, and because they do they stand out from the `grey' masses and attract an endless stream of ever-increasing success their way.

In other words, they are clear about their `Big Picture'!

And I promise you, as soon as you follow their example and develop your own `Big Picture' strategy for yourself, you'll start to notice exactly the same and that,

as unlikely as it sounds right now, success will find YOU rather than you having to hunt for it as you have been.

That's The Power Of The `Big Picture' Philosophy And That's Why The Financial Fitness Coaching Program Will Skyrocket The Success Of The 12 Trainers Chosen To Take Part!

Want To Know How The Program Works?

Well, as you've probably already gathered, this isn't going to be your average coaching program. In fact, nothing about the program could ever be described as `average', including the format!

To begin with, this isn't one of those once-a-month teleseminar thingy's that pump a ton of information into you so fast that you don't really get it and then leaves you to your own devices to figure out how to do it.

Oh no, this is TOTALLY different!

For a full year you'll be given a complete and thorough education on how to implement `The Big Picture' strategies you'll be learning.

You'll get:

• 2 `Big Picture' Coaching Calls a Week ­ The first session of the week will deliver the lesson portion and practical advice about how to apply what you've learned whilst the second will be a Q & A call-in where you'll be able to address specific issues related to your own unique `Big Picture' concept.
• 1 Mastermind Session A Week ­ As part of the program you'll be put into a unique mastermind of equally motivated individuals from all around the world who're looking to achieve phenomenal success this year. Each group of 5 will provide accountability and support as you work toward your goals and will inevitably become your greatest assets and allies as you seek to grow your business.
• Weekly `Big Picture' Assignments ­ There's a lot to learn and a ton to do in this program and I'm not about to let you off the hook by not action on what you learn. Each week, you'll complete a task related to your Big Picture. It might be to write a downloadable report, add a webpage to your site, create a press release or something else that's related to achieving your goals.
  Just imagine, a full year of actually following through on every single strategy... wow!
• 24/7 Email Access ­ As you progress through the course you'll be developing new skills and new materials that you'll often want me to assess or critique, or maybe you'll just have a few questions that you need answered about a particular subject we're working on. Not a problem, email me and you'll get a response within 48 hours that'll help you on your way.
• MP3 Playback ­ As a member of the Financial Fitness Coaching Program you'll have access to each of the lessons, Q & A's and mastermind calls via MP3 so that you can listen to it as many times as necessary in order to truly understand and implement the principles.
• Bonus Audios, Reports and books ­ As we progress through the course there will be a need to read and study material other than mine (I don't profess to be an expert on the finer points of everything we'll cover!).

To help you I've been creating reports and audios as well as compiling a whole

library of ebooks that I have permission to distribute to you at the appropriate stage of the course.

(In addition, I'll be recommending other books and materials as the course progresses)

And you can rest assured, each one of the 100 telephone calls you'll take part in during the course of this program have all been designed to propel you and your personal training business onward and upward to greater and greater things as you progress through the twelve months.

You'll learn everything you need to know about how to grow a truly great personal training business and not only that, you'll actually HAVE a great personal training business with the clients and the cash to prove it.

But let me set you straight right now....

You'll still have to work hard. Just not the kind of hard that you've been working up until now. (Slaving your guts out with little to show for it)

But it will take effort. Daily effort for twelve months in order to get what you want.

There'll be work on building and optimising your websites, writing your reports, your newsletters, growing your lists, developing your brand, building systems, creating audios, writing press releases, appearing on TV (I'm serious!) and maybe even writing your book to name just a few things.

And twelve month isn't really that long!

If this is all starting to sound like it'll be too much for you and your `I don't have time for this' alarm bells are going off then this probably isn't the right program for you and you'd probably be better served getting a marketing book and working your way through it slowly and at your own pace. Just be aware that it's your own pace that's got you to this point right now.....

That said, if you've read this far into this epic : ) then I'm pretty sure that you're more than a little interested in getting onto the program and starting the process of skyrocketing your personal training business success.

You probably just want to know...

"How Do I Qualify To Join The Financial Fitness Coaching Program?"

Well, I'd love to tell you that it's as simple as popping to my paypal link at the bottom of the page, but you see, it's not as simple as that.

Joining the program is by invitation only and I am only accepting 12 people to join the program starting in Early October 2008

If you wish to join the program then you'll need to download the application form I've provided for you Here


(It's a Word document so that you can fill it in easily) and get it back to me so that I can read it and even call you if necessary.

But seriously, you'll need to be quick as I expect an avalanche of applications to this program and as soon as I've chosen my 12 I'm closing the doors and getting to work on making these guys seriously successful.

Do yourself a favour and make sure that your application really stands out by putting lots of you into it and making a case for why you should get one of these Willy Wonka Golden tickets to personal training success.

If you're truly ready for an amazing 2008/9 then I wholeheartedly encourage you to apply and bring your goals to life.

Truth, Joy and Love

Download the application form here...

P.S ­ I almost forgot, some of you might be thinking "who is this guy with the funny name and why should I even listen to him?"

And you know what, you're right, you simply cannot afford the time, the effort and the money you've worked hard for on someone who can't deliver the goods.

So, why should you trust me?

Well, in just over six years I've gone from being a £5 an hour gym instructor with debts up to my eyeballs and no obvious way to reverse things to the highest paid trainer in the UK with two successful personal training studios, a personal training academy and mentoring program.

I've also appeared regularly on every terrestrial UK TV and radio station, written for over 15 publications worldwide, published numerous reports and 2 books and audio programs, with my latest program THE MAGIC HUNDRED selling over $107,000 in just 7 days.

Here's what success guru Bob Proctor has to say about my systems...

And my current students who are now 6 weeks into the program...

And others!.............